PRICE AND PRICING STRATEGIES AS A TOOL FOR DENTAL MARKETING

Description

Lecture on PRICE AND PRICING STRATEGIES AS A TOOL FOR DENTAL MARKETING

Objectives

Presenters

1. Dr. Eric Odhiambo
   Dr. Eric Odhiambo is a senior dental surgeon and a specialist in healthcare management. He holds a Bachelorâ??s degree in Dental Surgery from the University of Nairobi and an MBA in Healthcare Management from Strathmore Business School. He has vast experience in general dental practice, having worked at Kenyatta National Hospital, Homa Bay County Referral Hospital and Nairobi Dental Polyclinics; in both clinical and administrative capacities. In the clinic, he enjoys aesthetic dentistry and orthodontics Dr. Odhiambo is in charge of administration and finance at Emerald. He has special interest in quality management in dental care. He is passionate about quality assurance and quality control in the dental practice to ensure the best possible treatment outcomes. His unique skill set offers a mix of excellence in both clinical practice and strategic management. Eric is in good standing with the Kenya Medical Practitioners and Dentists Board and is a member of the Kenya Dental Association. He is an avid chess player and enjoys reading business, leadership and management books.